Case Studies & Testimonials
“The slides are nice. The numbers are better.”
+400%
Problem
A six-figure annual program with low visibility and no platform worthy of the effort.
Strategy
Created a high-profile national recognition moment at a marquee ESPN event and a regional grant structure that made franchisees feel seen.
Implement
Orchestrated an on-court presentation at the Jimmy V Classic and aligned new grant classifications with key territories.
Results
Donations grew by over 400% and the partnership evolved into a formal, renewable agreement.
“Rob helped us turn a good partnership into a great one-measurably stronger revenue, recognition, and internal support.”
+206%
Problem
An on-site space so dated it was actively hurting the brand and renewal narrative.
Strategy
Completely reimagined the footprint and programming, pushing beyond “standard” sponsor activations into something fans actually sought out.
Implement
Coordinated vendor selection, operations, and creative to deliver a fresh, high-energy experience that generated dwell time, buzz, and leads.
Results
The activation became central to renewal discussions and contributed to a 206% increase in net sponsorship fees.
$1.0M
Problem
A major partner wanted a meaningful philanthropic play that didn’t feel bolted on.
Strategy
Co-created the “Fresh Courts” program to refurbish community courts in event markets, tying impact directly to the sponsorship.
Implement
Piloted in two markets, then scaled and embedded into the sponsorship agreement with robust PR and storytelling.
Results
Created a guaranteed ~$1.0M annual revenue stream and a blueprint later replicated by other partners.
+122%
Problem
Great product, limited traction, and no repeatable model for selling to teams and sponsors.
Strategy
Built and led a focused commercial strategy, sharpened the value proposition, and created a marketing playbook aimed squarely at decision-makers.
Implement
Drove business development across North America, launched new offerings, and amplified success stories in the channels that mattered.
Results
Grew to 50+ teams and events, increased overall revenue by 122%, lifted key verticals by 157%, and boosted sponsor participation 93% YoY.
+157% vertical lift
+93% sponsor participation
50+ teams/events